October 26, 2022
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June 13, 2022We are in a world that requires us to pivot, react and respond to the changes in the non-profit environment. Volunteer programs have been hit hard by the pandemic requiring them to shift to virtual programming and/or closing their doors and being shut down completely. In many cases, volunteer programs and those who lead volunteers will need to dig deep into their leadership skills and look at the best ways to serve their communities and develop meaningful volunteer opportunities.
April 27, 2022There is no question that digital transformations have accelerated since the pandemic started. If there is one thing the past year has showed us is that video has been at the center of that transformation, not only for education, connections, marketing, or sales purposes, but in all areas where people and stories are involved. Whether through live Zoom calls, virtual events or webinars and video messaging in general, the use of video has flourished. According to the State of Video Report – 2020 Edition* (now in its seventh year), the use of one-to-one video exploded with an increase from 7% in 2019 to 40% in 2020, representing a 471% increase year over year. And the trend is only going up. Undeniably, video is here to stay. So how can Volunteer Managers adopt and use video? In this article we will examine the ways video can be used throughout the volunteer life cycle and give some examples that you can easily adapt to your own reality. We are also going to discuss the technology needed to create these videos (spoiler alert, you probably already have what you need to create a quality video). Finally, from our experience, we are going to give some tips on how to produce high quality and engaging videos. Lights, camera, action!
July 22, 2022I recently googled “Volunteer” on Google images and got 972,000,000 pictures. The first two pages of images, since I didn’t look at all 972 million, displayed 30 images, and 11 (just over 1/3) of those pictures were like the ones below. The following graphics are used by many organizations to promote their volunteer opportunities. When you click on the image, you are linked through to the website of the organization that is trying to recruit volunteers. As I looked at many appeals for volunteers, I asked, “What is wrong with this picture?” The answer? Twenty-first century volunteers do not want to raise their hands.
