Public Relations & Media Relations
Summary
Location
When
About This Opportunity
Afiwi Groove School is seeking a proactive and media-savvy Public Relations & Media Relations Volunteer to help increase awareness of our programs, events, and community impact through strategic media outreach and storytelling. This role focuses on securing interviews, creating press materials, and building relationships with media and community platforms.
Key Responsibilities
Develop and distribute press releases for programs, performances, workshops, and community events
Pitch story ideas and interview opportunities to local media outlets, podcasts, radio stations, blogs, and community platforms
Coordinate media interviews and speaking opportunities for Afiwi Groove School leadership and youth participants
Help secure media coverage before and after events
Create media kits, talking points, and promotional materials
Build and maintain relationships with journalists, media contacts, influencers, and community organizations
Support event media coverage by coordinating photos, testimonials, and highlights
Assist in sharing Afiwi Groove School’s impact stories and community achievements
Ideal Candidate
Strong communication and relationship-building skills
Experience or interest in public relations, media relations, journalism, communications, or marketing
Comfortable writing press releases and professional outreach emails
Passion for arts, culture, youth empowerment, and community engagement
Organized, creative, and able to work independently
Experience with media outreach, interviews, or content creation is an asset
Areas of Focus
Media outreach
Press releases
Interview coordination
Public storytelling
Community impact promotion
Event publicity
Position Type: Volunteer (Virtual & In-Person)
Time Commitment: 10–15 hours per month
Volunteer Requirements
Whether you meet these requirements or not, we encourage you to share your interest in us. You may still be a fit for a different opportunity with our organization.
- Over “age of majority” in province of opportunity
- Willing to undergo a background or police records check